Ryan Lochte, famed U.S. swimmer and Olympian, was recently dropped by four major sponsors including Speedo and Ralph Lauren due to his fabrication of details concerning a robbery. Lochte and two other U.S. swimmers were allegedly robbed at gunpoint as they returned from a party in Rio. After officials questioned the three alleged victims they noticed differences in the stories told between the three resulting in Lochte being accused of fabricating this story.
As of yet, no one is certain of the reasoning behind these swimmers actions but what is certain is that all three swimmers are being punished from multiple sources including their sponsors. Lochte, along with his swimming partners, openly confessed to twisting their story and apologized to both the U.S. and the Olympic organization for their actions. What a bunch of fools.
Listen, you can not be a celebrity and lie to the public who is watching your every move. You have to be smart. Be a smart business owner and be honest. The more truthful you are to your public they will notice and tell other great people.
They might even get you links to your blog so that more people can follow you. I think that Ryan is a great athlete, but come one man be smart these days. Its 2016.